How Fashion Mags Make Us Feel Ugly

mag-coversI can’t think of a better way to start a new year than watching the little video below.  It clearly shows how beauty and fashion magazines are intentionally designed to make us feel inadequate – even ugly – and influence us to spend lots of money with their advertisers trying to “fix” ourselves.

The truth is that nobody looks like the women in those magazines — not even those women themselves …

Now maybe you NEVER look at fashion magazines … but realize that the same unrealistic body shapes and re-touched photos grace the pages on gossip magazines, lifestyle magazines, even business magazines targeting professional women.  Not to mention billboards and TV advertising and program content.  So you’re being inundated with those misleading messages from every direction.

Or maybe you enjoy fashion magazines – GREAT!  Hopefully you’ve trained yourself to use them for style inspiration and not as a yardstick for measuring your own beauty or value.

YOU ARE BEAUTIFUL – just the way you are – and you just need to understand the colors, silhouettes and style details that showcase the things that are fabulous about you.  When you stop worrying about what you need to hide or cover up and focus on showcasing your assets … those challenge areas just fade into the woodwork and you’ll hear people saying “you look so lovely”.  More important, you’ll feel positive and confident about the reflection you sere in the mirror.

Let’s get started …


About Nancy Nix Rice

I help other women feel confident about how they look every day - regardless of their age, budget, lifestyle or the size tag in their pants - so they put wardrobe concerns on the back burner and go share their gifts with the world.


  1. ALH on January 11, 2017 at 7:01 pm

    Nancy, this was very powerful. Thank you for sharing it!

  2. Eirlys on January 16, 2017 at 8:37 am

    I have stopped buying these, and other magazines, for the above reasons.

    I am old now but still care how I look. At times I feel mortified, but I try to live by the maxim: “”I am not made or unmade by the things which happen to me but by my reaction to them.” Saint John of the Cross.

    • Nancy Nix Rice on January 16, 2017 at 9:59 am

      We are absolutely entitled to feel great about ourselves at any age. One of my most fun local clients is a darling gal in her late 70’s and she buys the most fun things and wears them in creative, youthful ways without looking like she’s trying to dress like her daughter (or grandaughter). I see far more women err on the side of caution trying to be “age-appropriate”. We need to celebrate that we’re still here!

  3. Katrina on January 16, 2017 at 8:40 am

    Love this video! This should be part of school curriculum to help counteract the media messages.

    My mom was a feminist before the word became popular (dad too, for that matter) and I grew up blessedly free of self-image issues, at least compared to today’s young women. (Of course, I never learned how to dress “properly” or wear makeup as a youngster, but I’ve managed to figure all that out in adulthood.)

    Kids, and people of all ages, have enough pressure in their lives without trying to live up to magazine photos. Might as well try to look like a Disney cartoon.

  4. Kat on January 16, 2017 at 10:16 am

    I love the video, points out very clearly what women have dealt with for many years..struggling with image and trying to be ‘that person’ not the real person they are, but ‘that’ person in the magazine…it is tough to affirm your own beauty because of the perceived imperfections..we are all different, unique and powerful, just need to believe it.


    • Nancy Nix Rice on January 16, 2017 at 10:18 am

      The longer I do this work the more I see that every woman is beautiful – but we get led so far astray by self-serving media and retail voices that we stop believing it. that’s exactly what this 52-week series is all about. Welcome to the party!

  5. Marsha Thole on January 16, 2017 at 2:25 pm

    I, too, quit buying those magazines 40 years ago, when I decided they were all too expensive, and had no “meat” to them. While I tried to watch the video, I got about 1 minute into it and quit. Like so many videos and even TV shows, there wasn’t enough time to focus to look at or read anything. Just way too fast! So I didn’t watch it. Why do video people think they have to have movement at mach speeds? Ridiculous, if you ask me.

    • Nancy Nix Rice on January 16, 2017 at 2:58 pm

      They probably do that high-speed thing because of ADD people like me. But in the control panel at the bottom of the video image you’ll see an icon that looks like the spokes of a wheel. When you click on it you get the option to run the video slower or faster, based on your own taste. I discovered it when I wanted to re-watch Craftsy videos I had already seen once – just for a quick review at double-speed. But it works just as well in the opposite direction.

  6. Giovonnae Anderson on January 16, 2017 at 7:29 pm

    Thanks for sharing this!! And also for rebooting your wardrobe make over. I loved it when you did it before. I learned so much!

    • Nancy Nix Rice on January 16, 2017 at 7:58 pm

      I should be great fun – thanks for joining in.

  7. Kerry on January 29, 2017 at 5:04 pm

    Really a great reminder of the power of advertising and how it’s a waste of money!! If only we could get them to watch and think about it!! Thanks for sharing it!

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.