VIRTUAL Color Certainty

Fully Personalized Color Information.

NOTHING makes more impact in your wardrobe than optimal Color Certainty.  You'll look younger, trimmer -- glowing.  You'll shop faster, with total confidence.  And you’ll have more mix-and-match options than you ever imagined!

How Color Certainty Works - Live or VIRTUAL

In person or via digital photographs, we individually select - from nearly 1800 color options - the precise hues, values and intensities that spotlight your unique personal coloring -  personal power neutrals, most effective accent colors, the best metallics and much more.

Our interactive process lets you understand the WHY of each choice, so you can adopt the recommendations with complete confidence, even if you’ve been disappointed with other color information in the past. You get fabric-like swatches of your colors, a customized workbook and coaching in how to apply them every time you shop.   

Don’t make another wardrobe purchase without this critical information. Session cost $339.

Don't live nearby?  Click HERE to learn exactly what we'll need to complete a  VIRTUAL Color Certainty Consultations via digital photos. 

Scroll down to see how optimal color choices transform women’s appearance.  



Christina’s face (right) appears lifted and smoothed, just by surrounding her with colors  in harmony with her deep, rich, warm personal coloring.  Her hair looks more lively and filled with highlights and she appears younger and more rested. And most important –  attention goes right to her face and not to the fabric she's wearing.


Kim’s deep coloring is overpowered by traditional black+white. Black+cream is better, but still not optimal. See how Kim’s face shows up more in the deep, rich color scheme on the right?  Her eyes become a focal point. Her lips and cheeks get a rosy glow without any makeup change.

kim color collage


Stephanie's strawberry blonde hair and peachy complexion are washed out by the “universal” black+white combo. Draped in best colors, her complexion  glows, golden red shows more richly in her hair and her face comes into focus.


Abrupt black+white is too strong even for Marcy's bright coloring.  Saturated pinks and purples exemplify a perfect balance. Note how focus moves from her nose ( left) to her eyes (right).

Why is this system better than the old Summer-Winter thing?

Rather than forcing people into a pre-set category and providing generic recommendations, this system is entirely personalized for each individual.  Even within each seasonal category you’ll find women who don’t look  similar at all. So they couldn’t possibly all be optimized by the identical colors, right?  And many, many women simply don’t fit any of the seasonal stereotypes.

How long does a consultation take?

We need about an hour of face-to-face time--  with you or your photos -- to develop your information.  Since each Color Fan is fully customized and individually made, it will be delivered to you either by mail or in person within about 10 days.

What should I wear to my consultation?

Your clothing choices don’t matter at all; we can drape over any wardrobe choice that proves distracting.  Although a bare face is preferred, we realize that not every situation allows for that.  We can look past light, subtle makeup if necessary. If you are doing your consultation virtually, click on the link above for details of the photos we'll need.

If I had my colors done years ago, do I need an update?

 If your coloring – especially your hair color – has changed since then. there’s a good chance you are due for a refresh.  I focus on hair for this recommendation because individual women are the most aware of that change and less aware that skin and eye colors also diminish in pigment through the years.

Will my color recommendations stay the same in the future?

To the degree that you own coloring stays the same, Yes.  But if your coloring continues to change – and most of us do – then you may want an update later.  We offer updates to our color work at lower price than a full consultation.  The exact amount depends on how extensive the re-do is.

Read what past clients say about the value of this service.   Then call or email to schedule a face-to-face appointment or to learn more about our distance consultations via photograph.